Context

Google Play celebrated it's 5th birthday this year. The brand team asked us to explore a new layout for their monthly newsletter and the imagery to go along with it. I was in charge of the main header image.

Approach

As the layout of the newsletter began to simplify, my illustration did as well. Colors were placed more strategically, typography gained more breathing room, and white space was embraced.

Process

The biggest challenge was trying to nail the balance of keeping consistent with existing Google Play designs and animations while bringing to life the celebration. We went through a couple directions with varying colors, elements, layouts and styles.

Role

Design
Motion

Collaborators

Marina d'Orthez
James Philipps